Digital Entertainment & the Creator Economy
The media and entertainment sectors continuously use cutting-edge technologies to produce and disseminate information. The entertainment and medical sectors are changing due to shifts in consumer demand and behaviour as well as ongoing, rapid technical improvements. These changes are being driven by technology, which includes cutting-edge special effects, streaming video platforms, and online news and music.
The COVID-19 epidemic significantly accelerated technological developments and changed the way they were made. This has made it possible for the media and entertainment to communicate with a worldwide audience in new and improved ways.
There were lockdowns due to the COVID-19 epidemic everywhere. Access to digital entertainment and a wide range of video content increased dramatically because there was no possibility for in-person entertainment. OTT platforms like Netflix, Amazon Prime, and Hulu in particular were in high demand. Global streaming video revenues are expected to reach $194 billion in the US by 2025, a 60% rise, according to PricewaterhouseCoopers' (PWC) Global Entertainment and Media Outlook.
It is anticipated that more individualised, niche, and community-driven media, or the creator economy, would overtake the old, mass-market forms of media and entertainment. A clue that audiences are increasingly at ease communicating directly with their favourite artists and influencers is the fact that the amount of money paid to creators and influencers via the Patreon platform increased from US$ 1 billion in 2020 to US$ 2 billion in 2021.
Connecting with a media software development company having a track record in the development of new world technologies like augmented reality, virtual reality, etc., and a track record for delivering professional, successful projects is the best bet for showcasing an organization’s trending ideas into reality.
The COVID-19 epidemic significantly accelerated technological developments and changed the way they were made. This has made it possible for the media and entertainment to communicate with a worldwide audience in new and improved ways.
There were lockdowns due to the COVID-19 epidemic everywhere. Access to digital entertainment and a wide range of video content increased dramatically because there was no possibility for in-person entertainment. OTT platforms like Netflix, Amazon Prime, and Hulu in particular were in high demand. Global streaming video revenues are expected to reach $194 billion in the US by 2025, a 60% rise, according to PricewaterhouseCoopers' (PWC) Global Entertainment and Media Outlook.
It is anticipated that more individualised, niche, and community-driven media, or the creator economy, would overtake the old, mass-market forms of media and entertainment. A clue that audiences are increasingly at ease communicating directly with their favourite artists and influencers is the fact that the amount of money paid to creators and influencers via the Patreon platform increased from US$ 1 billion in 2020 to US$ 2 billion in 2021.
Connecting with a media software development company having a track record in the development of new world technologies like augmented reality, virtual reality, etc., and a track record for delivering professional, successful projects is the best bet for showcasing an organization’s trending ideas into reality.
