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The eSports Market in India is Brimming with Potential

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Nandini Mukherjee, Managing EditorThe swarming youth population of India is one of the first factors that work in its favour, when talking about eSports. With its massive population and hundreds of millions of potential gamers, India as an eSports market is brimming with potential. With more investments coming in the next years, it is expected that by the end of the next decade, India can be among the most powerful sporting nations, both in terms of performance and revenue. By 2023, analysts predict that the market would be worth $5.5 Billion. Thus, there will be several opportunities to build businesses around sports.

In essence, the road to glory for these startups is brightly lit! In fact, the sector is among the bright spots for investors focusing on India, where the youth dominated population has a major role in making it popular. As the middle-class gains rapid access to smart objects, online gaming, professional eSports, and mobile gaming, is becoming a burgeoning industry with opportunities galore for startups in the eSports sector. These Indian startups are increasingly producing engaging virtual games, which leads to a rise in the number of gamers in the country. While children around 10 years of age enjoy playing games based on cartoon characters, older people spend long hours in front of the screen playing all kinds of virtual games from Football to Kabaddi. As users are experimenting with different virtual games, every eSports startup is trying its best to retain its users and attract more people by employing various marketing strategies and techniques.

Identifying such enthusiastic startups we have featured list of "10 Best eSports Startups" in our current edition. The list features startups that are targeting the industry and are expected to make waves this year. We also recommend you to read our cover story on SoStronk a leading competitive eSports platform built by gamers for gamers.