AI based B2B service startup GTM Buddy Lifts $8 million in Series A funding
Artificial Intelligence based B2B sales platform GTM Buddy has recently announced that they have bagged $8 million in Series A funding led by Archerman Capital and Leo Capital, with participation from Neon Fund and existing investor Stellaris Venture Partners.
The company was established by Serial entrepreneur Sreedhar Peddineni with an aim to fill the gap in the sales enablement market, which he observed while co-founding the leading customer success and financial success companies, Gainsight and Planful, respectively.
Peddineni said, “B2B companies spend heavily on enablement platforms, yet their adoption and role in improving sales rep effectiveness remains a frustrating mirage. The legacy enablement platforms and content management systems built for marketing teams, and learning management systems built for the learning and development teams, miss the essence of the problems that sales leaders are trying to solve: improving sales rep effectiveness and enabling them to win more, and win consistently.”
GTM Buddy has AI-poweredSales Success solution which complements the company’s foundational suite of content management, knowledge management, learning management and digital sales room solutions. Sales Success will be rolled out to existing and new customers throughout Q2, 2024.
Jonathan Kvarfordt, Head of GTM Revenue Enablement & Product Marketing at Simetrik and the founder of GTM AI Academy, mentioned “AI-powered enablement is the future for driving real business impact. GTM Buddy exemplifies this perfectly – it’s the AI-driven platform that gives me the tools to truly empower my team for success. I love GTM Buddy’s focus on real-time, on-demand enablement that meets sales teams where they are. Their user-friendly approach for both enablers and sales teams is unmatched. They’re the go-to enablement platform for 2024 and beyond.”
Market experts are very much hopeful about the future of Artificial Intelligence in B2B sales & marketing. GTM Buddy helps sellers share relevant and credible content that answers buyers' questions, prepares them for critical calls, and eliminates busy work.
The company was established by Serial entrepreneur Sreedhar Peddineni with an aim to fill the gap in the sales enablement market, which he observed while co-founding the leading customer success and financial success companies, Gainsight and Planful, respectively.
Peddineni said, “B2B companies spend heavily on enablement platforms, yet their adoption and role in improving sales rep effectiveness remains a frustrating mirage. The legacy enablement platforms and content management systems built for marketing teams, and learning management systems built for the learning and development teams, miss the essence of the problems that sales leaders are trying to solve: improving sales rep effectiveness and enabling them to win more, and win consistently.”
GTM Buddy has AI-poweredSales Success solution which complements the company’s foundational suite of content management, knowledge management, learning management and digital sales room solutions. Sales Success will be rolled out to existing and new customers throughout Q2, 2024.
Jonathan Kvarfordt, Head of GTM Revenue Enablement & Product Marketing at Simetrik and the founder of GTM AI Academy, mentioned “AI-powered enablement is the future for driving real business impact. GTM Buddy exemplifies this perfectly – it’s the AI-driven platform that gives me the tools to truly empower my team for success. I love GTM Buddy’s focus on real-time, on-demand enablement that meets sales teams where they are. Their user-friendly approach for both enablers and sales teams is unmatched. They’re the go-to enablement platform for 2024 and beyond.”
Market experts are very much hopeful about the future of Artificial Intelligence in B2B sales & marketing. GTM Buddy helps sellers share relevant and credible content that answers buyers' questions, prepares them for critical calls, and eliminates busy work.
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