Amazon to invest Rs 1,700 crore into its Payments and Wholesale Business units in India

Team StartupcityLeading ecommerce venture Amazon has announced an investment of Rs 1,700 crore into its payments and wholesale business units in India, as per regulatory documents.

Reports have divulged that Amazon Pay India has received Rs 1,355 crore from Amazon Corporate Holdings Pvt Ltd and, regulatory documents filed with the corporate affairs ministry showed.
The digital payment unit allotted shares to the said units on December 31, 2019, the documents sourced by business intelligence platform Tofler, said.

Amazon Wholesale (India) Pvt Ltd allotted shares worth about Rs 360 crore on December 30 to Amazon Corporate Holdings Pvt Ltd and, a separate filing showed.In October last year, Amazon had infused over Rs 4,400 crore (more than $600 million) in its various units in India including marketplace and food retail.

Amazon has been in a constant battle against its competitor Flipkart, had recorded accruing losses that counts to more than Rs 7,000 crore across various units in 2018-19. However, the continued flow of fresh investments is a clear indication of the fact that Amazon still resides confidence in the Indian market. Referring to which Vivek Durai, founder,, a business signals platform comments that in the last 24 months, Amazon has poured in more than half a billion dollars into its Indian payment business alone. This is a stunning and an indication of how competitive, the payment space has become in India.