Titan Capital served as the lead investor in Atica's seed round of fundraising. Atica is a technology firm that assists hotels in increasing annual revenues by up to 40% in the USA market. Rahul Talwar (DLF Family Office), Anil Goel (Byjus President of Technology), Bhuvan Gupta (Cofounder, Of Business), Ramji Sundararajan (Partner, Mckinsey Palo Alto), Prashant Sood (Eros Group), and other well-known industry figures working in the US, including hotel owners, are among the additional investors who took part in the funding round. The company will invest the recently raised capital in enhancing the technological offering and establishing the foundational infrastructure. The development of businesses will also be supported in part by this fund.

Founded by Akash Goel and Bonish Gandhi in 2021, Atica is a technology company that helps Hotels in the USA market find commercial success in terms of annual revenue growth. It is working with hotel clients owning properties across all major brands including Marriott, Hilton, IHG, Hyatt, Choice, Wyndham, best western, etc. Using a mix of sales management, digital marketing & revenue management technology modules, Atica unlocks the revenue potential of their clients who operate in hyper-competitive markets across the US.

Speaking on receiving the funds, Akash Goel & Bonish Gandhi, Co-founders at Atica said in a statement, “These funds are a necessary tool required to experiment, build, fail fast and find success. Funds are also critical to enable expansion in the USA market. Our past industry experience has helped us find PMF early and we are now in the growth phase; Our investors bring enormous experience, and mature advice to the table. We feel stronger having partnered with them.”

They further added, “Many of our investors have successfully built large businesses and we learn from their experiences. This is also a huge validation for us and our play. Atica is positioned to create a huge impact for 1000s of hotels with all the brains behind it.”

Titan Capital's Bipin Shah stated of investing in Atica: "Atica assists hotel owners in the US by raising their revenues, which results in high retention. Atica is in a great position to succeed with its low churn & recurring revenue B2B business thanks to Akash & Bonish's understanding in the market from previous experience as well as the rapid traction they are witnessing in their business.

Director of the DLF Family Office and Director of DIBS Rahul Talwar remarked, "Akash & Bonish have a thorough understanding of the industry. Their technology-enabled company model has quickly been established and verified. The road ahead appears to be lively and bright.

The founders have worked in markets including the USA, Mexico, Brazil, UK, Netherlands, India, China, Japan, etc. for more than five years developing disruptive technology for the global hospitality industry. They noticed a significant gap in terms of technology, a lack of talent, and an increase in the cost of the same. To succeed, hotel owners require professional assistance, and we are bridging that gap.