D2C firm Mensa Brands raises Rs 300 crore debt from TradeCred
Online shopping unicorn TradeCred, an alternative debt platform, led the $300 crore financing round raised by Mensa Brands. The "house of brands" intends to use the money for expansion through product development, supply chain integration, and working capital investment, as well as for new acquisitions. Mensa claims to have served more than 10 million clients and currently contains 25 direct-to-consumer businesses in several categories, including fashion, home, beauty, and FMCG. Mensa has expanded to a 700-person team with offices in Bangalore, Mumbai, Gurgaon, the US, the UAE, and other countries.
"The growth of our business in India and throughout the world continues to be fantastic," Mensa Brands founder and CEO Ananth Narayanan remarked during the fundraising event. With our five emerging category leaders, we are paving the way for the first tech-driven house of brands in the market. With this extra funding, we will be able to intensify our growth goals.
TradeCred provides startup companies with finance and oversees an AUM of over Rs 2,200 crore. 50 Ultra High Net Worth Individuals (UHNIs) also took part in Mensa's most recent Rs 300 crore finance arrangement.
"TradeCred is happy to collaborate with Mensa Brands, the market leader and fastest-growing brand in its field known for supporting "Made in India" items to become global and allowing Indian MSMEs to reach the doorsteps of global clients," stated Hardik Shah, the founder of TradeCred.
In the past, renowned international investors such as Accel Partners, Falcon Edge Capital, Norwest Venture Partners, Prosus, and Tiger Global Management have also provided money to Mensa Brands. Additionally, the company has obtained loan investment from Stride Ventures, Oxyzo, Alteria Capital, and InnoVen Capital. Debt capital has increased over the past 12 to 15 months as founders have begun to preserve their equity more and more facing a halt in investment.
Vinod Murali, co-founder and managing partner of Alteria Capital, more start-ups are being formed, high-quality capital is being invested in them, and markets are expanding. Venture debt is being accepted more widely, and capital pools for funds are growing.
"The growth of our business in India and throughout the world continues to be fantastic," Mensa Brands founder and CEO Ananth Narayanan remarked during the fundraising event. With our five emerging category leaders, we are paving the way for the first tech-driven house of brands in the market. With this extra funding, we will be able to intensify our growth goals.
TradeCred provides startup companies with finance and oversees an AUM of over Rs 2,200 crore. 50 Ultra High Net Worth Individuals (UHNIs) also took part in Mensa's most recent Rs 300 crore finance arrangement.
"TradeCred is happy to collaborate with Mensa Brands, the market leader and fastest-growing brand in its field known for supporting "Made in India" items to become global and allowing Indian MSMEs to reach the doorsteps of global clients," stated Hardik Shah, the founder of TradeCred.
In the past, renowned international investors such as Accel Partners, Falcon Edge Capital, Norwest Venture Partners, Prosus, and Tiger Global Management have also provided money to Mensa Brands. Additionally, the company has obtained loan investment from Stride Ventures, Oxyzo, Alteria Capital, and InnoVen Capital. Debt capital has increased over the past 12 to 15 months as founders have begun to preserve their equity more and more facing a halt in investment.
Vinod Murali, co-founder and managing partner of Alteria Capital, more start-ups are being formed, high-quality capital is being invested in them, and markets are expanding. Venture debt is being accepted more widely, and capital pools for funds are growing.
