• Estailo raises Rs 75 lakh seed funding from Wolfpack Labs to expand product categories and sales channels.
• Founded in 2023, Estailo processes over 1,500 daily orders with a 70+ member team, 90% women.
• Wolfpack Labs praises Estailo’s strong market fit, community engagement, and scalable growth.

Estailo, a brand inspired by Korean fashion accessories, has successfully raised Rs 75 lakh in seed funding from the venture studio Wolfpack Labs, as announced in a press release on Monday. This investment is set to propel Estailo’s expansion into new product categories, sales channels, and retail formats.

Sangeeta Dudeja, the Founder and CEO of Estailo, expressed, “This funding marks a crucial milestone for our mission. With the strategic guidance and operational support from Wolfpack, we’ve already made significant strides. Looking ahead, we plan to expand thoughtfully across various cities and quick commerce platforms, all while remaining true to our core values of creativity, accessibility, and sustainable growth.”

Founded in 2023, Estailo is committed to providing stylish, high-quality accessories that are accessible to a broad audience. The brand currently handles over 1,500 orders each day and boasts a team of more than 70 members, with 90% being women who contribute valuable insights into production. Estailo has quickly gained popularity among India’s digitally savvy and fashion-forward consumers.

Aakash Anand, the Founder of Wolfpack Labs, commented, “Estailo stands out as one of the most promising consumer brands we’ve come across. In under two years, Sangeeta, as a solo founder leading her all-women team, has created a brand with a strong product-market fit, an engaged community, and real scale. Their commitment to accessibility and deep understanding of their audience aligns perfectly with Wolfpack Labs’ investment philosophy.”