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JSW Ventures leads a $5 million fundraising round for CureSkin

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JSW Ventures led a $5 million investment round for cureSkin, an artificial intelligence-driven beauty and personal care brand, according to the company.
The funds will be used by the skincare startup to expand its entire client base, expand into adjacent categories, and make additional technological investments, according to the company.

Sharrp Ventures, SenseAI, and other current investors also participated in the round.

CureSkin is an artificial intelligence-driven platform for the detection and treatment of skin diseases, founded in 2017 by Guna Kakulapati, Ramakrishna Rajanna, and Dr Charu Sharma. The company's AI technology is used to accurately analyse users' skin issues and provide a customised treatment kit and maintenance plan.

“There is a large market need for outcome-oriented, specialist care for skin and hair conditions. We believe that our data and technology-based approach to developing superior products and providing personalised advice will solve this problem and cater to every Indian’s skin, hair and personal care needs,” stated Guna Kakulapati, cofounder and CEO of CureSkin.

CureSkin's technology platform addresses these concerns by providing expert-designed tailored regimens. Users can use the CureSkin app to take images of their skin and receive free AI analysis for acne, dark spots, pigmentation, wrinkles, and other issues. Its method is based on a database of millions of photos that can accurately diagnose skin problems across various skin types.

CureSkin creates a tailored, safe, and effective treatment based on the results of the analysis, which may be purchased through in-app transactions.

“CureSkin is a category creator in the technology-led beauty and personal care industry. The capital will help the company to continue scaling its operations, innovate on new products and build a stronger technology solution that will allow the brand to become a category leader,” says Sachin Tagra, Partner at JSW Ventures.

The beauty and personal care industry has been one of the biggest benefactors of the recent funding boom. Sugar Cosmetics, Purplle, and Good Glamm Group, among others, have received larger funding rounds to take advantage of the country's rising market opportunity.