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Mumbai-based Start-up toothsi Garners $9 Million from Stride Ventures

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toothsi, a Mumbai-based at-home smile makeover firm, has garnered $9 million (Rs 66.6 crore) in a debt investment round headed by Stride Ventures.

The business stated in an official statement that it intends to invest in contemporary and consumer-facing technology as well as automation. The company, which is now active in 11 locations throughout India, wants to grow its geographic footprint, enhance its brand, and establish a clinical beauty category in the nation.

toothsi's co-founder and CEO, Dr. Arpi Mehta, remarked, “we've carved out a niche for ourselves in the Indian market in just three years, and our business has expanded five-fold. We aim to leverage our health tech doctor directed platform to provide Indians the opportunity to improve their appearance and feel more confident in social situations. Our partnership with Stride Ventures will enable us to reach new heights and enhance customer experience.”

Dr Arpi Mehta, Dr Manjul Jain, Dr Pravin Shetty, and Dr Anirudh Kale founded the firm in 2018 with the goal of giving Indians a better smile with clear aligners, a practical alternative to traditional braces that can be worn at home. It use in-house clear aligner technology to create personalised aligners that meet the needs of each customer.

With a staff of experienced orthodontists and dentists, IT gurus, and business-minded people, the dental tech startup claims to have produced over 65,000 smile makeover programmes. In FY 2021, it grew by 5 times year over year.

Stride Ventures' Founder and Managing Partner, Ishpreet Singh Gandhi, added, “This partnership with toothsi is our latest endeavour towards engaging with more new-age healthcare startups. The stellar growth shown by the company is a testament to their team’s commitment to excellence. Their disruptive solution to orthodontic issues in the form of customisable invisible aligners has been creating waves in this consumer-driven space and has captured 35 percent market share.”

Toothsi provides a diverse range of oral care kits, including new gen sonic toothbrushes, innovative teeth whitening treatments with enamel-safe components, and aligner accessories, resulting in a powerful portfolio of both services and products. In order to broaden its skincare expertise, toothsi launched Skinnsi, a sibling company that provides laser hair removal and skin treatments at home. In the near future, Skinnsi intends to develop a comprehensive array of cosmetic dermatology treatments.

In January of last year, toothsi received $5 million in Series A investment from Nimesh Kampani's family office, Think Investments, a San Francisco-based hedge fund, Ramakant Sharma, Co-founder and COO of Livspace, and Siddharth Shah, Co-founder and CEO of API Holdings (Ascent Health). Eight Roads Ventures, the Mankekar Family Office, and Think Investments provided $20 million in B investment later that year.