Oral Care D2C Startup Perfora Secured $2.5 M From RPSG Ventures
RPSG Capital Ventures, an early-stage consumer venture capital fund, has invested $2.5 million in Perfora, a D2C firm, to help it grow its online presence through websites and e-commerce marketplaces.
With the most recent round of fundraising, Perfora's total funding has surpassed $3.7 million. The Gurugram-based firm, which was established in August 2021 by Jatan Bawa and Tushar Khurana, sells a variety of oral care items to consumers, including electronic toothbrushes, smart flossers, probiotic mouthwash, and teeth-whitening pens without peroxide.
Abhishek Goenka, the Head and Chief Investment Officer at RPSG Capital Ventures, expressed his commitment to backing companies that use clean label innovation and customer-centricity to solve consumer problems at scale.
Goenka, this is why the venture capital fund has invested in Perfora, which provides clients with science-backed oral care products that generate enthusiasm among customers.
With the most recent round of fundraising, Perfora's total funding has surpassed $3.7 million. The Gurugram-based firm, which was established in August 2021 by Jatan Bawa and Tushar Khurana, sells a variety of oral care items to consumers, including electronic toothbrushes, smart flossers, probiotic mouthwash, and teeth-whitening pens without peroxide.
Abhishek Goenka, the Head and Chief Investment Officer at RPSG Capital Ventures, expressed his commitment to backing companies that use clean label innovation and customer-centricity to solve consumer problems at scale.
Goenka, this is why the venture capital fund has invested in Perfora, which provides clients with science-backed oral care products that generate enthusiasm among customers.
