Learning-focused OTT platform Seekho is in the advanced stages of raising up to $10 million in a new funding round, according to sources familiar with the situation. This marks the second funding round for the Bengaluru-based company within less than 18 months.

“Seekho is aiming to raise $8-10 million in its Series A round, with Lightspeed and Elevation leading the investment,” said a source who requested anonymity. The company previously raised $3 million from Elevation and other investors in March of last year.

Founded in 2020 by Rohit Choudhary, Keertay Agarwal, and Yash Banwani, Seekho focuses on helping individuals acquire new skills and knowledge. It offers a range of courses designed to prepare learners for various job sectors, including parenting, the stock market, Instagram, and education.

Targeting tier II cities and beyond, Seekho’s educational content consists of concise 2-5 minute videos structured in episodic series, delivering valuable insights without overwhelming the audience. The platform offers both monthly and weekly subscription plans.

“The terms of the deal have been finalized, and if no last-minute issues arise, the transaction will be completed soon,” said another anonymous source. “Seekho will be valued at approximately $45 million, as two investors seek to acquire a 20% stake in the company.”

Elevation Capital’s confidence in Seekho is clear from its decision to co-lead this new funding round. The VC firm noted that about 30% of Seekho's users have opted for annual plans, indicating the platform’s growing popularity.

According to startup data intelligence platform TheKredible, Elevation Capital acquired nearly a 24% stake in the company following the Series A round. Each of the three co-founders holds a 16.65% stake.