Pet care D2C startup Goofy Tails has raised a seed funding of USD 500,000 led by BeyondSeed and The Chennai Angels, the company said. "We would like to thank our partners who have trusted us and helped us raise this amount. We will be using the funds to acquire customers for a lifetime, engage pet parents with good quality content, provide a seamless platform experience for shoppers, and expand our product development to solve challenges that Indian pet parents are facing," commented Kartik Gupta, co-founder and CEO of the company.

The company plans to use the funds for R&D and expansion of its healthy pet foods and accessories portfolio, customer acquisition, team expansion, and strengthening its warehouse presence across the country, it said in the release. In addition to portfolio expansion, the pet-care brand plans to enter other South Asian and European markets by the middle of next year, it said.

"We are very excited to be foraying into the "pet category" with our investment in Goofy Tails as we see huge potential and promise in this sector. We believe that Goofy Tails is well-positioned to be a market leader in the "nutrition-focused pet food" category," said Kuldeep Mirani, co-founder & CEO, BeyondSeed Venture Solutions, Singapore on the investment in the startup.

New-Delhi headquartered Goofy Tails started its operations in 2019 by co-founders Karan Gupta, Kartik Gupta, Kunal Gupta, and Ashish Kaushal. The company claims to have served over 1.2 lakh customers across Amazon, its own website, and other channels. Presently, it sells fresh and healthy food, interactive toys, accessories, and grooming products.