Rapture Innovation Labs, India’s first deep-tech audio startup and creator of the world’s first patented immersive audio technology, has successfully raised Rs. 50 lakh in funding from Peyush Bansal on Shark Tank India Season 4.

This investment, which includes Rs. 50 lakh for 1% equity and 1% advisory shares, values the company at Rs. 50 crore. This strategic partnership marks a significant milestone in Rapture’s journey to revolutionize the audio experience across industries.

Innovative Technology Rooted in India, Designed for the World

Rapture Innovation Labs has pioneered groundbreaking audio technology that directly transmits sound to the body, creating a fully immersive and physically engaging audio experience. This patented technology powers the company’s flagship product, Sonic Lamb, the world’s first headphones with integrated subwoofers. Tested and tuned in Denmark and shipped to over 40 countries, Sonic Lamb has earned accolades from tech publications and won several prestigious product awards.

The company is also making strides in the automotive audio sector with its Impulse Drivers, delivering a next-level immersive sound experience for vehicles. Rapture is currently working on proof-of-concept (PoC) projects with premium and luxury automotive brands.

Strategic Use of Funds

The investment from Peyush Bansal will accelerate Rapture’s growth trajectory and support the following initiatives:

1. Scale Manufacturing & Operations: Meet the increasing demand for Sonic Lamb headphones.
2. Invest in R&D: Enhance the performance of hybrid driver technology for headsets and automotive applications.
3. Expand Marketing: Build global brand awareness, with a focus on the US market.
4. Develop New Products: Launch the next generation of Sonic Lamb headphones with advanced features.
5. Deepen Market Reach: Expand into the premium and luxury automotive audio systems market.

With these initiatives, Rapture Innovation Labs aims to close this fiscal year with Rs. 2 crore in revenue, with projections reaching Rs. 10 crore in the upcoming fiscal year.

Why Peyush Bansal Invested

Peyush Bansal's investment is a strong vote of confidence in Rapture's vision and the scalability of its technology. 'Rapture Innovation Labs is a shining example of India’s engineering prowess on the global stage,' said Peyush Bansal, Co-Founder & CEO, Lenskart. 'Their patented audio technology is groundbreaking, with immense potential that we have witnessed in consumer electronics but now also in automotive audio.' Beyond funding, his strategic mentorship will be instrumental in refining Rapture’s market strategies and accelerating its global expansion.

A Future of Immersive Audio Experiences

“Having Peyush Bansal on board as both an investor and advisor is a game-changer for us,” said Navajith Karkera, Co-Founder and CEO of Rapture Innovation Labs. "Beyond the financial backing, his invaluable mentorship will empower us to accelerate our growth, broaden our reach, and stay committed to our mission — delivering groundbreaking innovations that transform how the world experiences sound." With a global expansion strategy in place, Rapture Innovation Labs is committed to positioning India as a leader in the deep-tech audio space, creating a legacy of innovation that competes with the best in the world.