Role of Startups in revising the Online Gifting with the powerful Touch of technology

Infusing the innovation, comfort, technology into the process, the startups & new age entrepreneurs in India are restructuring the landscape of Online gifting. They are pulling the power of cutting-edge technologies to modernize the experiences of online gifting by making it more resourceful, capable, personalized & well-convenient.

Day-by-day, innovative startups & entrepreneurs are transgressing gifting industry to new heights by expanding the options for personalization via technological advancements such as AI-driven gift selections & 3D printed gift items.

To craft it more understandable with real-times examples, Xoxoday, an innovative startup is exploiting end-to-end SaaS solutions to offer link-based incentives, digital wallets, gifts & rewards that helps in driving business growth with employees & business partners. In a last funding round held in 2022, the company bagged $30 million from Mahindra, Giiift, FG Ventures & Gautam Kshatriya.

Likewise, a Chennai-based startup, Wedding Wishlist offers smart & waste-free gifts for celebrations. They harness most high-tech technological advancements to provide digital gifts for virtual & tech celebrations, virtual gift registries, e-invites & video invites, digital cards, wedding apps & so on. In 2018, the company raised $572K from several angels such as Brand Equity Treaties, Anand Kumar, Renuka Ramanath & others.

As a testament to other startups, the few startups mentioned above displays how they leverage the advancements in technology to enhance the gifting experience & cater the expectations of customers in digitizing economy of India.

Upon exploring the trends from Online Gifting in multiple perspectives, from technology driven gift recommendations to eco-friendly alternatives, the Online Gifting in India is coming up with all the practical innovations beyond imagination. Digital gifting presents a highly competitive arena for entrepreneurs & startups to establish & grow innovative business models & tap the national as well as international gifting markets by catering the users’ unique gifting requirements.

No matter what your goal is, that is to be the gift sender or gift receiver or starting a new gifting business, save this trend to make someone happy, to make yourself happy, and to be the source of everyone’s happiness.