Provilac Dairy Farm: Delivering Untouched and Unadulterated Milk at Your Doorsteps
Founder & Director
Renowned as a sole supplier of A2 milk, a variety which contains A2 beta-casein that is proven for better health results compared to normal A1 milk brands in the market, Provilac is using fresh from the farm - to - table approach to offer un-touched and ‘clean labelled’ milk at doorsteps. Siddharth Runwal,
Started with eight families, today, Provilac has grown to a leading supplier of A2 milk to more than 3000 families in Pune and Mumbai along with a strong network of retail business
The farm offers fresh milk under three categories - A2 milk from Gir cows, Raw Milk and Pasteurized Homogenized Milk. Apart from this, Provilac produces fresh and tasty chocolate, coffee and vanilla milks, all in organic way. Runwal says, “A2 milk, which is a healthier and premium variety of milk, is leading a revolution in the dairy industry across the world and it already holds a major market share in Australia, US and New Zealand. Awareness on A2 milk consumption is gearing up in India, as well and Provilac is happy to be a part of it.” He continues, “All our products have ‘clean label’ which means no artificial flavours or any other chemicals are added. We use high quality chocolate with 80 percent coco content and real vanilla extract
Started with eight families, today, Provilac has grown to a leading supplier of A2 milk to more than 3000 families in Pune and Mumbai along with a strong network of retail business. Logistics was a great challenge for the firm to deliver fresh milk on-time; to mitigate this problem the firm embraced the possibilities of technology. Provilac’s technology upgradation covers customized software which takes care of all subscription requirements. Being one of the promising organic dairy farms using technology, company's lucrative application of software for route mapping and route optimization makes their logistics a hassle-free part of business.
In terms of organizational culture, the company strictly follows ‘Do What's Right’ principle. Siddharth adds, “Every employee in the firm undergoes an induction programme and regular training sessions. Provilac will continue delivering quality products under clean label. That’s the strength of our organization which helps us to continue with around 5.5 -6 crores of turnover.” In terms of future developments, Provilac is coming up with more clean labelled dairy as well as non dairy products along with some protein rich products. As far as business expansion is concerned, the firm is also planning to move into major cities in India like Bangalore, Hyderabad and Ahmadabad.