BalleBaazi: Sports Gaming Experience At Its Best

  Saurabh Chopra,     Co-Founder & CEO

Saurabh Chopra

Co-Founder & CEO

Driven by the sole motto of providing‘The Best Sports Gaming Experience’, BalleBaazi is redefining the way people perceive sports.With #PlayerFirst as the guiding principle, the platform offers innovative formats and games that make watching LIVE Team Sports, even more exciting. A principal arm of Baazi Games, alleBaazi was launched in 2018 and ever since its inception has been offering a one-of-a-kind experience in an array of sports like Cricket, Football, Rummy, Kabaddi, Baseball, and others. With the addition of Predictor Opinion Trading, BalleBaazi is setting new benchmarks and creating a category of their own.

For the Fans, By the Fans
The platform is the brainchild of Saurabh Chopra. Saurabh and his team devised this as an opportunity where people could enjoy the gameplay and compete with diverse group of players with differing mindsets and strategies to enhance their digital sporting experience.

The platform has been known for its innovation and varied playing options (Champion, Grinder, Practice contests) in Classic Leagues. The shorter formats (Batting & Bowling fantasy) give an extra edge to boost your experience and make it more interesting, thrilling, and personalized. The team, affectionately called #BBCrew is constantly researching new concepts and believes in contributing their best to the arena of skill & knowledge gaming. With a larger vision of making sports fun, the app is moving towards building the sports gaming ecosystem in the country and bring forth the skill factor involved in the category.
With features like Player Intelligence and projects like Fantasy Cricket Masterclass, BalleBaazi is pioneering in educating the audiences, which is much needed to set the right foundation for users looking to monetize their knowledge of sports. The Player Intelligence feature allows users to have access to imperative information such as performance history, players' form and batting position, and more along with a unique feature that detects the strength of a player. It is an industry first, deep analysis feature that promises analysis based strategic game play to both pro players and new gamers.

“Customers are the Cornerstones of BalleBaazi’s Innovations!

Customer is the King
“Customers are the cornerstones of our innovations,” remarks Saurabh Chopra, Co-Founder & CEO of BalleBaazi. He further adds, “Conceiving a game involves going through a meticulous journey from brainstorming to developing and finally launching. Once launched, we make the changes to the games as per the initial feedback we get from the users. We are extremely conscious of what our users are saying and have built pipelines to regularly listen to them, which has helped us improvise and enhance the experience continuously be it gameplay or for transactions. For instance previously, our multisports gaming platform was not optimized as per some games, and we did receive strong feedback that helped us identify the pain points and eventually solve them.”

Moreover, BalleBaazi is also diligent about data security & privacy. The company’s customer-focused Approach to innovation has helped it gain huge peer to peer references.

One-of-a-kind League
More than 10 million sports fans play on BalleBaazi. However, this growth and success did not come easy. It took about six plus months of experimentation and brainstorming before they started to gain traction. In a short span,the company was able to catapult into a bigger platform with over a million users. Within a year or so, the brand also raised its first round of funding. Since then, there has been no turning back with its proven mettle in the niche. Although Covid was a hindrance, BalleBaazi mitigated the troubles by launching free-to-play games and became a comprehensive sports gaming studio. The passionate team of high performing talents at Balle Baazi has been instrumental in building everything inhouse. BalleBaazi takes immense pride in being an indigenous “Made In India” app that is contributing towards taking the Indian fantasy sports segment to the next level.