Founder & Chief Strategist
The Start Story
Under the leadership of Darshil Shah who pursued a Bachelor's degree in Management and Business from Lala Lajpatrai College-Mumbai, Blazonion is designed to transform the constantly growing and ever-competent market of restaurants. It is said that 8 out of 10 restaurants shut down during the first three operational years. To test that out, he did market survey with a small sample size of 100 restaurants. Gathering the key insight made him realize the key reason for a restaurants' success - customer acquisition and retention. Darshil's personal interest and passion for digital marketing and design
Slowly, he formed a small team and began the journey of Blazonion with an organized office setup. Since then, there has been no looking back. Today, the company has grown to become an integral part of many successful F&B brands and restaurants.
What's Best about Blazonion
"It's always easy to market what we love! That's why we could follow up on the trends and the problems in the food industry and come up with a solution to propagate our brands, making them reach newer heights," remarks Darshil Shah, Founder & Chief Strategist.
Blazonion has successfully executed over 100 projects and currently involved in 30 active projects
The restaurant-specific marketing agency, with a deeper understanding and wide knowledge of the segment, assists clients with strategies and business decisions too. "We don't just sell digital marketing services, but also empower the brands with business strategy which changes their operation model helping them to gain more business, "he informs.
On the whole, the company revolves around four core strengths viz. brand strategy, design, content marketing, and production. Embracing new technological innovations, it covers up every technique including video marketing that is making it a unique brand with an in-house production team. "We have launched a sister company, White Plate Stories in partnership with Saipoornima Madiwal. WPS focuses on portraying brand stories through visual storytelling such as photography & videography turning our production portfolio much stronger," he exclaims.
The bootstrapped company has grown manifold with a butterfly effect from gaining clients through referrals. It has successfully executed over 100 projects and currently involved in 30 active projects. Its clientele includes top brands from Mumbai, some across other Indian states like Hyderabad and Bangalore and even international brands from Dubai, Kenya, New York, and Doha. Even with a dynamic growth, Blazonion is aiming to take on limited projects in order to provide real-time growth and results with top quality creative solutions to their client brands.