"KadalUnavu started with a very humble setting with a small setup 2.5 years ago and has been able to scale up operations by considerable extent"
The company started with a very humble setting with a small setup 2.5 years ago and has been able to scale up operations by considerable extent. It makes 30-50 deliveries within the city on a daily basis. The milestone that it is constantly trying to achieve is retaining the current customers and grown the count in an organic way. “In this competitive field where we compete with few 100’s of 1000’s of vendors it has been a
KadalUnavu has successfully grown a loyal customer base which sticks to it primarily because of two reasons. Firstly, the locked freshness and health that the platforms promises and keeps up to it and secondly, it is in a lot of ways more economic and cost effective compared to other on-demand service providers in Chennai.
Success that Matters
As a company KadalUnavu has broke even and growing on the positive side of the graph. It is currently upgrading the business model to bring few Brick and Mortar setups by franchising which is expected to be done by June and it is already on the process. The company has plans of expanding to the other Tier 1 and Tier 2 cities once it has 5 outlets in Chennai. Expressing the good will of the company, Antony concludes, “Today I don’t see a much of a different being in urban or in rural areas because the technology is ridiculously bridging the gap. We are pretty well positioned with this change which is constant and trying to meet up the updates.”