Niche Krafts: Revamping the Lifestyle & Luxury Segment with Aesthetically Appealing Stained Glass Handcrafts
Niche Krafts began as a creative adventure around 20 years ago, and it later turned into a full-time passion and profession as it dives deeply into manufacturing classic designer handicrafts that bring uniqueness to its clients' homes. “The year 2020 was the watershed moment in the foundation journey of Niche Krafts. We went from full time academic careers to establishing a handicrafts online store. It was transformational in terms of rethinking and realizing a long cherished dream, converting years of experience in a deep-rooted hobby into a full-time e-commerce venture. It’s been a very exciting and rewarding time for us", speaks Neeta Sharma, Founder. Niche Krafts was born out of a deep-seated desire to produce outstanding handicrafts that maintain the timeless nature of the craft used to make them while also adding a touch of luxury to interior decor and designs.
We have always encouraged artistic endeavours in our spare time even though we are academicians by profession
Every product at Niche Krafts is meticulously handcrafted by skilled artisans of the first order with a dedication to high quality, making them unique. “We have always encouraged artistic endeavours in our spare time even though we are academicians by profession. We were enthralled by Tiffany stained glass lampshades, cathedral/ church stained glass windows, and the vibrant hues of handcrafted stained glass sheets,” speaks Neeta Sharma, Founder. This devotion resulted in extensive research and experimentation, some failure and frustration, a continual quest for and creation of essential tools, and eventually the founding of Niche Krafts. Over the years, Niche Krafts has also expressed its interest in other arts and creative endeavours and has experimented quite a bit with Papier Mache projects, Calligraphy, Water Colour Painting, and Fabric Painting Exhibitions, but Stained Glass proved to be its enduring passion.
As part of Niche Kraft's longterm strategy, it will introduce new stained glass techniques while expanding and diversifying its existing product line in response to customers’ feedback, needs, and desires. “We are striving to make our products available online to the entire world, starting with the Amazon and Etsy online stores. Additionally, we would support our marketing efforts by promoting Niche Krafts' website and participating in trade shows and exhibitions for increasing our brand visibility", signs off Neeta Sharma, Founder.