Rightfunds: Disciplined Investing!
Founder & CEO
“I had seen individual agents sell mutual funds/insurance products door to door. Having bought some funds through an agent I soon realized what a versatile product mutual funds were. Some quick market research said that mutual fund penetration in India stood at roughly 4 percent as against the west. I knew there was a gap to be filled, and it could only be effectively catered to by leveraging upon technology as
Rightfunds offer Equity, Debt, Balanced and Tax saving mutual fund schemes to choose from based on individual’s investment horizon and tolerance for risk
Team Right funds consists of Research analysts, Software developers, UI/UX designers, Operations specialists and sales executives. They constantly look at ways to do things better and further encourages cross-functional training outside one’s own department to foster creativity and understand & appreciate each other's work.
The platform offers Equity, Debt, Balanced and Tax saving mutual fund schemes to choose from based on individual’s investment horizon and tolerance for risk.Coupling technology with distribution of financial services has given them the unprecedented opportunity to service small investments. “Investments can be anywhere between Rs.5000 to a few crores each month. There is no right time or age to begin investing, the sooner the better. Our target market is young working professionals,” he mentions.
Rightly serving the need of Global Investors!
Building portfolios for an investor based on his or her appetite for risk, the platform offers a fairly simple signup procedure at the website and an
The backend of the platform is fully integrated with Bombay stock exchange’s Star MF which gives makes easy for them to handle orders in real time with minimal operational setup rather than batching up orders and sending them once or twice a day for execution. This not only ensures a quick turnaround time for our customers but also minimizes chances of human error.
Mutual funds are an often misunderstood product. Hence, the goal of the platform clearly is to create awareness and provide great returns to investors who do not have the time or expertise to manage their own investment portfolios. “We hope to do so in a simplistic, transparent and consistent manner in order to create value. We will also eventually be looking at bringing in foreign investments especially from countries where term deposits yield very low returns,” he concludes.