Passion, drive and vision make a great entrepreneur. Ignited by passion, entrepreneurs, in recent years are solving problems and delivering answers to issues that impact people and the market. Such is the story of Jay Sitlani and Jake Sitlani. Both Jay and Jake were always quite fascinated by good quality content and the art of great storytelling. In due course, they began to notice this entire shift in advertising spend and storytelling from TV/Print and traditional media into Digital; post which they decide to leverage their expertise and set up a company that would provide the best value with great turnaround time and at an effective cost. This marked the beginning of Crash Boom Bang, a creative agency specializing in social media marketing, influencer marketing, video production, photography, design and more.

“Our first office was a basic wooden table and chair, we made at a cost of Rs. 6000/- which stood in our hall which was also our bedroom since we lived in a very small space. We worked day and night to make ends meet. At that point that’s all we had of the money we saved but we decided to go all in. I used to work a fulltime 9 to 5 job and get home in the evening and work on Crash Boom Bang until 4 am in the morning every single day. Jake quit his high school studies and started to focus on all things creative from video production to creating content during the day. We worked continuously for one year, tirelessly. From making thousands of cold calls a day to sitting outside offices for hours, we’ve done it all,” explicates Jay.

The company focuses on providing great quality work to all its clients. What gives it an edge over others is its qualities like Quick turnaround time, Great quality content, Great work ethics Effective marketing, amongst others. From video production to social

media marketing content writing and management to the graphic team all of the team members are extremely focused with their work. Their attention to detail and problem solving attitude makes it a winning combination.

As a technologically advanced company, Crash Boom Bang makes sure that the team is technically equipped at all stages and is up to date with all the latest technological trends the market has to offer. “From investing in the best hardware to using the best software to create content for our clients, we have always been in the forefront when it comes to investing in the best technology,” mentions Jake.

Crash Boom Bang specializes in social media marketing, influencer marketing, video production, photography, design and more

The Growth
Crash Boom Bang has been profitable since day one; it has been cash flow positive. It currently works with about 70 + brands in the country 20 of them being in the Fortune 500 companies. “A few brands we work with would be Accenture, Amazon, Tata, Big Bazaar, Pantaloons, Lakme, Himalaya, Garnier, TVF, Samsung, Oppo, Honor, Airtel and many more. We also service some of the top influencers in the country and produce all of their branded content,” asserts Jay.

“We have been getting a great response from the global companies head quartered in the US and a lot of them from Europe as well. We are excited in this next stage of global growth for the company,” he concludes.