Walnuthub: Revamping The Digital Media & Marketing Industry With Expert Solutions

Vidhi Balecha,FounderThrough the period between the years from 2022 to 2030, the demand for digital marketing solutions is projected to increase at a compound annual growth rate (CAGR) of 19.1 percent, from a market penetration of $56.52 billion in 2021 globally. Favorable market development has been attributed to the COVID-19 pandemic epidemic, which caused a paradigmatic transformation in the way individuals utilize various apps.

This has led to a massive surge in demand for this industry on a global scale. On a domestic scale, In comparison to 2016, the size of the Indian market for digital media and marketing increased significantly in 2021, reaching a value of over 200 billion Indian rupees. Digital marketing was anticipated to increase to over 360 billion Indian rupees by 2023 as a result of the steady expansion of the country's digital media business, mirroring the upward tendency that has been developing over the preceding decades.

Within the realm of digital media and marketing strategies, WalnutHub is a creative entrepreneurial endeavour. Led by women bringing more than 15 years of expertise in the 'Digital Content Development' industry, and providing clients with top-quality solutions, over time and experience, WalnutHub is becoming an industry giant.

Services & Team
As client centricity forms the core of Walnuthub’s values, the firm is constantly
working on upgrading its software and technology to provide the most advanced digital marketing solutions with highdefinition graphics to every single client. Research and Development is a priority at Walnuthub which is undertaken seriously by the comprehensive team of experts.

Overcoming numerous familial challenges, WalnutHub, a Women-led startup started its journey as the founder and decided to step out of her regular job to pursue the lifelong dream that she shared with her life partner Himanshu, which was to start their own venture. Having a strong background in the medical and healthcare sector, they chose to tap this particular market. The unexplored and unmet needs of the healthcare sector in the digital market spectrum provided the perfect opportunity.

Later her brother Prakhar Balecha Joined the company as head of operations and is now playing a key role in the team. Highly educated people from a variety of fields— including web developers, creative graphic designers, video editors (both surgical and non surgical), programmers, and medical graduates—make up the workforce at Walnuthub.

“Our services encompass a wide range of multi-sector congregations and include advanced technologies that are required to design and develop compelling communication solutions for both online and offline media”, states Vidhi Balecha. What sets Walnuthub apart from its competitors is that the firm stands head and shoulders over its rivals courtesy of its Research and Development procedure, state-of-theart equipment for in-house media production, their live streaming staff, and their individualized interaction with numerous healthcare experts. Walnuthub can broaden the range of services that it offers thanks to the cutting-edge Croma studio, which is a platform for digital productions.

Future Roadmap
In the coming years, WALNUTHUB plans to establish a skill hub within the fields of multimedia and digital marketing where they would continue to work toward their aim of producing talented workers in accordance with the demands of the industry across various sectors. As our hon'ble Prime Minister Shri Narendra Modi Ji dreams of a skilled India, the firm wants to contribute a little to provide skilled training to generate more jobs and earning opportunities.

“We started working as freelancers and over the span of 2 years; we came up with our own company with limited capital and manpower. Today, we are a working team of more than 20 people catering to more than 50 clients with our services. We keep learning new things and gaining new experiences every day.We want to create an impact towards society and be active partakers in the development of our country”, further adds Vidhi.