• The 4 Ps Of B2b Sales And Marketing

    The 4 Ps Of B2b Sales And Marketing

    Advit Sahdev, Managing Director, Advit Sahdev

    Account based marketing is a B2B sales approach that is completely transforming the way sales is conducted.Read More

  • Marketing In A Time Of Great Change

    Marketing In A Time Of Great Change

    Ajit Sivadasan, VP & GM, Lenovo

    We are arguably in an era of marketing that is at a historical high in terms of uncertainty, change, and excitement created by advances in technology and an evolving...Read More