Fashion As Biggest Segment In The Online And Offline Industry

Neeraj Chopra, Founder of CartNYou Retail Private Limited. Business strategist and analyst, Neeraj has varied expertise in commercial arena and also engrossed in enterprise development and economy scaling

Various Influencers of Fashion World Including Introduction of Little Black Dress
We have often seen that the Black dress is quite famous and inseparable in today's world but have you ever wondered about how it originated. I pondered over this and discovered the insight about the same.

Fashion has always taken the world by storm, be it Kathrine Hepburn's little black dress of the famous movie at the Breakfast at Tiffany's. It was iconic and it also created a stir in the fashion world. Black dress is not only the iconic during that era but it is also irresistible in the 21st Century and it also attributed to the success of the brand Coco Chanel. Here the branding of the renowned French Brand was incepted and it is now World Renowned Brand, which showcases fashion and luxury.

The era of the 1960s was termed as the rebellious era and it was also seen the androgynous trend from the 1940s. I have seen the vast style and trend setting changes in the vogue world too.

Undoubtedly the 21st Century is the glistening age for the Fashion and style, as it has shown the various experimental tones of trends. It ranges from Royal robes to style evolution of Lady Gaga, Taylor Swift and Indian celebrities too.

Nowadays people also need fashion labels creates brands and whatnot, and these fashion brands are the best examples of the fashion industry. These brands initiate fashion from the higher to lower and currently if you see that the more segmented societies, the fashion starts with the word known as "Gratification". It gives you a sense of gratification and metamorphosis of
celebrity in own sense.

The word fashion is coined as the foundation of change
But in the 21st century, I can see that the world is moving towards the digitalization and it also lack authenticity. Yet on the contradictory mode the old traditions of the clothing and various embroideries have been resurfaced. Styles have evolved with age and it is seen as the and it has been seen as the resurfacing of the old trends.

Nowadays, potpourri of fashion has been taken over by the style bloggers and various other social influencers, which lay a significant impact on the styling of the being.

It won’t be surprising to say that this era of fashion has already left a mark on the long lost stagnant clothing and segment of the world

Gratification as a tool to spread the word fashion
Fashion trends are also influenced by various factors like technological, political, social, economic influences. These are also seen by the varied other factors too, these include the miscellaneous factors too like the current fashion trends, the needs of the consumers and results through the various fashion market researchers.

It has been seen that style quotient is a way to revolutionise the world, and an obsolete need. I have also seen that fashion has been taken to the next generation with the influx of the new wave of digital technology. It includes social media interests that lead to online shopping. This also gives an advent for the various eCommerce firms.

The revival of Stagnant Industries and Fashion of today's world
Today's fashion is something which can be seen as the demarcation of the world order of fashion. It is a thought which makes us feel better and look splendid.

The fashion industry is highly competitive, industrious, every second changing and high penetrating the global markets. It is mainly due to the digital marketing influence on online shopping and apparels world. It is creating a segment for every possible thing, if it was forgotten in the past, then now it is on the surface.

Various fundings are provided from the numerous organisations for the revival of stagnant clothing industries in India. The main reason was the inundation of the eCommerce industries, which bought zardosi to the tinsel village of Odisha and Sambalpuri Saree to Kashmir.

Era of Experimental Fashion
We are jostling in the era of experimental fashion, here black tee, white sneakers and blue jeans

On the concluding note it won’t be surprising to say that this era of fashion has already left a mark on the long lost stagnant clothing and segment of the world. It has also lead to providing the pond too small fishes of influencers.