Siliconindia Magazine

Cover Story

Furrmeals: The Best Functional Diet For Your Furry Mate!

Food is one of the biggest challenges for every pet parent and their growing awareness about healthy and natural eating for themselves is now being translated towards their pets as well. As a result, we are witnessing a rising trend of natural and preservative-free products in the Indian pet food market. As pet parents realize the benefits that natural fresh food offers over a dry kibble diet, they prefer to switch to gluten-free, grain-free and is some cases even a raw food diets for their pets. The pet parents’ interest in buying healthier and nutritious foods for their pets is boosting the sale of different types of pet foods, leading to the launch of many new and innovative pet food products.