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Cover Story
In A World That's Going Digital
In this technology and digital driven business world, organizations are dramatically witnessing newer avenues to greater development, and the same goes for entertainment industry as well. The prowess of digital technology has extensively equipped the entertainment world with varied means to enjoy music, videos, and games anywhere, anytime. Digital technology has pragmatically overhauled the content creation and distribution methods and the way it consumed by the audiences respective of content type, to connect, learn, work, and play. Since, media &entertainment is largely about digital, India's Media & Entertainment industry is expected to grow to $55-70 billion by 2030, registering a 10-12 percent CAGR, led by OTT, Gaming, Animation and VFX. Moreover, the rapid growth of OTT...
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