• 1702 Digital: Deploying Marketing & Analytics to Propel Business Growth
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    1702 Digital: Deploying Marketing & Analytics to Propel Business Growth

    Digital Marketing is constantly evolving. The need for standardization is ironically growing too. However, when it comes to the understanding of digital mediums, most enterprises in India are 3-4 years behind other companies in the West. Hence, there is a massive scope to set up processes that lead to new offerings and perfecting the existing ones. These new offerings give the service providers another chance to up-sell to existing clients and solve their digital needs even more exhaustively. 1702 Digital, a full-service marketing agency, in the past two quarters has added SEO, Programmatic media buying, UI development, Chatbot development, Marketing Automation, Whatsapp Marketing, and Offline Marketing to its list of services. The company has seen a transition from a Digital-only...

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