Siliconindia Magazine

Cover Story

Bike'n'Biker: Everything You Need for the Best Ride

The auto accessories market in India has long been unorganized. Ask a rider and you'll know the reality about the issues they face every day. Although we are a progressive nation, the aftermarket lacks `solutions' that address the specific needs and difficulties of Indian end-customers. Right from the age-old road infrastructure to improper maintenance, the riders encounter a lot. To make things worse, there are not many trusted one-stop vehicle accessory solutions providers that showcase accountability (per end-user). As they say, `necessity is the mother of invention,' four ardent riders launched Bike 'N' Biker (BnB) to address these challenges and cater to the exact needs of Indian bikers. "In the past, we had challenging experiences from poor accessibility of parts to lesser...