Blingg raises $100k in pre seed round by DVC
The pre-seed round of $100k for the direct-to-consumer (D2C) Discovery platform Blingg was raised from DVC (Decentralized VC), a group of specialist syndicates that invest in businesses from pre-seed to pre-IPO. The 3PM Ventures founder Pavan Kumar joined the round along with other angel investors.
Via their Shopify-integrated platform, D2C brands may launch, sample, and sell their products using the discovery platform Blingg. Blingg has collaborated with 75+ D2C Companies in the food, beverage, health, wellness, and beauty industries since its beginning in 2021. It has also introduced 200+ new D2C Goods and sent out 10,000+ D2C Discovery boxes to its privileged user base.
Jeroen Bertrams, General Partner at DVC, commented on the investment, saying, "Most D2C firms struggle with online marketing and need new ways to reach customers. Blingg attracted our attention since it gives marketers in the market a fresh, affordable approach to connect with their target audience, collect in-depth campaign statistics, and get insightful customer feedback on their goods. Sanil has established a fantastic team at Blingg, has a shown track record of success in the business, and the reception to the novel idea has been quite positive. All three factors worked together, and we were keen to invest.
As we continue on our objective to democratise discovery for D2C Brands, we are pleased to have DVC's support. Our discovery-first sampling platform and marketplace in India, where the majority of e-commerce platforms continue to prioritise search, provides an essential remedy for SMB D2C firms that are having trouble standing out.
We are currently working on an industry-first solution that will help direct-to-consumer (D2C) marketers reach their ideal customers 10X more effectively, solving concerns about high customer acquisition costs across the board. Our current fundraising attempt will accelerate work on introducing our unique product sampling matchmaking system. The future and the difference we can make in the direct-to-consumer market excite us. Blingg founder Sanil Jain was also added.
The Blingg team is situated in Mumbai, and it has a rapidly expanding team that works with him to drive innovation in technology, marketing, and other areas. Both desktop and mobile app versions of the platform are accessible. For D2C Brands, the Blingg Platform is currently totally free till March 31, 2023.
Via their Shopify-integrated platform, D2C brands may launch, sample, and sell their products using the discovery platform Blingg. Blingg has collaborated with 75+ D2C Companies in the food, beverage, health, wellness, and beauty industries since its beginning in 2021. It has also introduced 200+ new D2C Goods and sent out 10,000+ D2C Discovery boxes to its privileged user base.
Jeroen Bertrams, General Partner at DVC, commented on the investment, saying, "Most D2C firms struggle with online marketing and need new ways to reach customers. Blingg attracted our attention since it gives marketers in the market a fresh, affordable approach to connect with their target audience, collect in-depth campaign statistics, and get insightful customer feedback on their goods. Sanil has established a fantastic team at Blingg, has a shown track record of success in the business, and the reception to the novel idea has been quite positive. All three factors worked together, and we were keen to invest.
As we continue on our objective to democratise discovery for D2C Brands, we are pleased to have DVC's support. Our discovery-first sampling platform and marketplace in India, where the majority of e-commerce platforms continue to prioritise search, provides an essential remedy for SMB D2C firms that are having trouble standing out.
We are currently working on an industry-first solution that will help direct-to-consumer (D2C) marketers reach their ideal customers 10X more effectively, solving concerns about high customer acquisition costs across the board. Our current fundraising attempt will accelerate work on introducing our unique product sampling matchmaking system. The future and the difference we can make in the direct-to-consumer market excite us. Blingg founder Sanil Jain was also added.
The Blingg team is situated in Mumbai, and it has a rapidly expanding team that works with him to drive innovation in technology, marketing, and other areas. Both desktop and mobile app versions of the platform are accessible. For D2C Brands, the Blingg Platform is currently totally free till March 31, 2023.
