The leading home automation company based in Hyderabad, Keus Smart Home has announced in a press release that the company has raised Rs. 100 Crores from major PE player OAKS Asset Management.

The Funding round was led by Mid-market PE fund, OAKS Consumer Fund with Rs. 80 crores and the founders of the company, Brijesh Chandwani and Subram Kapoor participated in the round for the balance.

And most importantly, this funding round into Keus is the biggest amount invested for the segment of smart home automation in India by any leading or upcoming player.

As the company is consolidating its place as a prominent market leader in Hyderabad, the newly lifted capital will be utilized to start on experience centers in key cities such as Delhi NCR, Bangalore, Pune, and Mumbai to accomplish the motto to expand the company’s presence in Tier I & II cities.

Moreover, the company aims to widen the new product offerings in home automation & lighting, and deliberately locate the brand in the premium segment of homes.

Commenting on this investment, Brijesh Chandwani, Managing director & Founder of Keus Smart Home says, "We are confident in our capability to redefine the industry and set a new consumer design and hardware innovation benchmark for India".

Similarly, Subram Kapoor, Founder & Executive Director of Keus Smart Home states, "This round of funding will position Keus as a vanguard in the smart home automation space."

At the same time, Vishal Ootam, Founder & CEO of OAKS Asset Management says, "We love Keus' commitment to design thinking and their DNA of constant innovation and are confident that this will position them as the bellwether in this space."