Univest, an AI-driven investing platform, raised $1.5 million in a seed round of funding that was led by the US-based Trinity Media group and included current investors McKinsey, Reliance Industries, Tata AIA, Raheja Group, OYO, and Envision Learning.

Founded in October 2022 by Pranit Arora, Avneet Dhamija, and Vikash Agrawal, Univest is a wealth management platform that uses artificial intelligence to enhance returns on investment by providing exit signals that identify underperforming investments in their portfolios and suggest converting them into lucrative opportunities based on the user's investment style.

The new funds raised will be utilised to strengthen the company's financial product distribution business and scale up talent, Univest said in a statement. It has also partnered with Faircent to introduce inaugural low-risk, high-yield investment products on the platform.

"The platform's use of cutting-edge AI technology to deliver individualised advice to investors to assist them exit bad investments and take advantage of high-yield possibilities excites me. For retail investors around the world, Univest is a useful tool for maximising return on investment and preventing missed chances. I'm excited to be a part of Univest's journey and have great aspirations for their future growth "Trinity Media Group's President and CEO, Gurjot Batra, stated.