D2C gear startup Uppercase has declared the fruitful finish of its $9 million Series B financing round, drove by Accel.

This essential capital implantation is set to drive the organization’s aggressive extension plans, especially zeroing in on upgrading its retail impression and supporting its backend tasks to fulfill worldwide guidelines.

The organization at present sells its movement gear on the online stores and through 1,800 multi-brand stores across India and plans to open 250 retail outlets over the course of the following three years.

Sudip Ghose, Founder & Managing Director of Uppercase, stressed that a huge part of the financing will be coordinated towards reinforcing the organization’s backend tasks. This will guarantee that the items meet worldwide quality and estimating guidelines, a fundamental stage as Capitalized intends to lay down a good foundation for itself as a main global brand.

Capitalized has accomplished 7x development between last year and this year. Ghose featured that the organization is probably going to end the ongoing monetary year with an ARR of around Rs.200 crore. He anticipates that the company will expand at least 50% to 70% in the future.

Ghose hinted at broader goals within the travel industry, despite the fact that Uppercase is still committed to its core focus on travel-related products.

“At this point, we might want to adhere to travel, however when I say travel, it implies there are a great deal of different things in movement separated from gear,” he said.

This incorporates adornments and more modest sacks, taking care of different client needs inside the movement business.

“We would like to use this fundraise primarily to get our retail going—retail presence, which is our exclusive stores, both company-run as well as franchisee”, he added.

Uppercase is a brand of travel gear for young people who like to wear things that not only make them look and feel good but also help the environment.