Team StartupCity

• Secures $100 Million in Series F led by Goldman Sachs and A91 Partners
• Funding to enhance AI-powered Merlin suite and expand global teams
• Over 1,350 brands use MoEngage across 75 countries

Customer engagement platform MoEngage has raised $100 million in its latest Series F round, led by existing backer Goldman Sachs Alternatives and new investor A91 Partners. This marks the company’s first fresh funding in over three years, pushing its total capital raised past $250 million.

The round includes 60% primary and 40% secondary investments. While valuation details were not disclosed, sources suggest MoEngage may have crossed the $1 billion mark, up from its previous $700 million valuation in 2022.

Founded in 2014 by Raviteja Dodda and Yashwanth Kumar, MoEngage helps consumer brands personalize and automate customer interactions across platforms like web, mobile, email, and messaging. Its AI-powered Merlin suite supports campaign automation, decision-making, and conversion optimization.

The newly raised funds will support product enhancements, specifically the Merlin AI suite, and help scale go-to-market and customer success teams in North America and EMEA. Raviteja Dodda,CEO MoEngage, said, over 300 enterprises have switched to MoEngage for its "ease of use and AI-led agility", driving strong growth in global markets.

Also Read: Wyzard.ai Secures $500,000 to Boost AI-Powered Sales Engagement

MoEngage serves more than 1,350 brands, including SoundCloud, McAfee, Flipkart, Kayak, Domino’s, and Deutsche Telekom. The platform currently supports digital experiences for over 2 billion users every month across 75 countries and has been recognized as a 'Customers' Choice' by Gartner and a 'Strong Performer' by Forrester.