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Polka Pop Raises an Undisclosed Amount In Pre-Seed Funding

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A group of renowned angel investors, including Atishe Chordia, founder of Doodleblue Innovations, Parasar Sarma, a former growth leader at Wakefit, Senthil Natarajan, managing partner at Kovai Pazhamudir, Shikha Gupta, managing director of Life Fitness India, and Premnath K, founder and director of Blue Band Sports Ltd., have invested in Polka Pop, India's first flavoured sparkling water. With the money, the business hopes to sell more than 1 lakh bottles each month.

"There is a steady movement towards living a healthier and better life. Some of the most well-known brands in the world have been developed on this. However, the existing beverage selection in India, especially "diet" drinks, raises long-term health issues. We are developing a clean beverage brand at Polka Pop where flavour and health go hand in hand. Gaurav Khemka, founder and CEO, said, "I would want to thank the angels for believing in our cause from the beginning.

The firm sells more than 40,000 bottles every month. Additionally, it can be found on sites for fast commerce like Swiggy, Zepto, and BlinkIt. Polka Pop is targeting office buildings, hotel chains, bars and restaurants over the next six months in order to scale in those markets as well. According to a statement from the company, they are also in discussions with a few funds about a follow-on seed round that will be used to expand their current channels and create a retail presence in all major metro areas.

Polka Pop has impressively grown quickly and gained great recognition in the market. Polka Pop holds a distinct and promising position in the competitive D2C beverage market as a native category pioneer with a clean and nutritious fizzy drink, which is set to spur future growth. Parasar Sarma (ex-Wakefit, growth leader), who is participating in this round of funding, expressed his joy at doing so and his support for the company's goals.