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Singapore & Bangalore based Startup Circus Social Raises $1 Million in Pre-Series A Round led by Inflection Point Ventures

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Circus Social, social media analytics and Big Data SaaS company has raised $1 million in a Pre-Series A Round led by Inflection Point Ventures, and other marquee investors based in the United States, Singapore, and India.

The angel investors include Saurabh Gupta, Director (Data Strategy, Operations & Modernization)-DC OSSE; Ganesh Mohan, Head of Strategy – Bajaj Finserv; Samit Shetty, CEO – Navi FinServe Pvt Ltd; Royston Tay, Yang Bin Kwok, Co-Founders – Zopim and Srinivasan Venkita Padmanabhan, President and Global Head of Finance – Olam Group.

Circus Social, which was founded by IIT Kharagpur and IIM Ahmedabad Alumnus, Ram Bhamidi, and King’s College London Graduate, Prerna Pant in 2013, is an AI-Powered social and digital data analytics and big data platform company that specializes in social listening, research, and digital monitoring.

The Singapore & Bangalore-based startup helps businesses to make decisions from relevant social media conversations in real-time. This includes conversations about brands, products, campaigns, and competitors.

The startup plans to use the funds to accelerate its growth in other geographies, strengthen its sales, engineering, and data sciences teams and scale new revenue streams.

“Over four billion people are active on social media globally, collectively generating a massive amount of conversations, engagement, and activity every day. Our AI-powered social listening and analytics platform uses big data architecture and AI/ML algorithms to empower companies with comprehensive data and actionable insights in real-time,” says, Ram Bhamidi, Founder & CEO, Circus Social.

“We look forward to accelerating our growth across the region and globally and scaling our operations and offerings significantly over the next 12 months,” added Prerana Pant, Co-Founder, Circus Social.

Social and digital data analytics is growing tremendously at the global level, the growth is at 30 percent per annum. The addressable market for Circus Social has reached $7 billion.

Circus Social’s SaaS platform for enterprises called its flagship offering, 20/Twenty - tracks all available data points and distils them into signals for clients, providing real data in real-time.

Mitesh Shah, Co-Founder, Inflection Point Ventures, said, “Plain vanilla social marketing is passé. Circus Social’s founding teams’ understanding of AI and its use in social listening has proven its mettle, based on the numbers we have seen, thus making it a good opportunity for IPV to invest in the company.”
At present, the startup has clients across multiple industries in over 15 countries in the Asia Pacific.