NirogStreet, a technology-driven Ayurveda doctor platform, has secured $4 million in a round headed by Crescent Enterprises and ICMG's CE-Ventures corporate venture capital platform.

The round was also attended by Gokul Rajaram, board member at Coinbase and Pinterest; Wavemaker partners; Anuj Srivastava, founder at Livspace; Rajeev Kannan, management executive officer at Sumitomo, Singapore; Suresh Vasudevan, CEO of Sysdig USA; Ramakant Sharma, cofounder of Livspace, Andy Hwang, ex-Google executive, Ashutosh Sinha, former CEO at Morgan Stanley, Dr. Kyohei Takano, a Tokyo-based gynecologist, Arup Dutta, VP of global quantitative equity at Mackenzine Investments, and Lalit Mittal, head, Livspace Interior Business.

The firm, which was founded by Ram N Kumar in June 2016, plans to use the cash to expand its presence, improve service and product offerings for Ayurveda practitioners, and scale up and strengthen its operations.

“We are preparing ourselves to become the world’s fastest-growing Healthcare company. With such visionary investors on board, we are fast moving towards our goal of transforming the global health care landscape by making Ayurveda doctors and other traditional medicine practitioners a part of the mainstream health care system,” Kumar said.

On its peer-to-peer learning, electronic health record, and B2B e-commerce platform, the platform claims to serve over 50,000 clinicians. Tele-Ayurveda allows ayurveda doctors to consult patients all over the world.