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Decoding 2024's Fab-Five Sectors of Indian Startup Ecosystem

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Fintech: Solidifying its position as a global player, the fintech industry of India continues to shine all through the year. The rise of UPI-unified payments interface has continued to stand high in the landscape of digital payments by processing more than 131 billion transactions in FY23-24. The key fintech startups such as Zerodha, PhonePe, and Paytm have sustained their robust market presence, while the emerging startups like Perfios, Jupiter Money, Zolve, and BharatPe also made strides. With a compound annual growth–CAGR of 18%, the market volume of Indian fintech ecosystem is expected to hit $150 billion by the end of 2025. Additionally, the AI integration and ML technologies among fintech startups has enhanced the detection of fraudulence, user experience, and compliance management, which has made the fintech startups to attain a global attention.

Funding Deal: With significant investments and investor confidence, India fintech startups have lifted over $2.5 billion in funding in 2024 across 1,533 funding deals.