Bare Anatomy: Creating a Culture of innovation at the Workplace
Positive company culture can have an impact on the employee’s happiness, performance, and productivity. That is why it has been one of the buzzwords, and companies are leaving no stone unturned by offering a great company culture along with better work-life balance to attract and retain the workforce.
The workplace culture at Bare Anatomy – the next-gen clean beauty brand – reflects the personality of the company. The company comprehends that the key to business success is to create and nurture a great place to work. With the same ethos as its underlying force, the company has crafted a positive work milieu that plays a critical role in extracting the best out of its people and helping them to cement a long-lasting relationship.
With innovation imbibed in its DNA, the Gurgaon based company inspires its people to keep their passion alive and crystallize creative break throughs. The dynamic team of 35 professionals works passionately on ground-breaking ideas with a mission to create best-in-class hair products. Bare Anatomy inspires both budding as well as seasoned professionals to be a part of them. “We’re a team small, yet big! Fewer people do more, deliver more, and bring something fresh to the table with their set of experiences. The company’s culture is defined for every individual’s specific requirements.
What is Bare Anatomy?
With a vision to revolutionize the personal care and beauty industry through clean, customized products, Rohit Chawla, Vimal Bhola, and Sifat Khurana launched Bare Anatomy in March 2019. With advanced science technology, the company’s scientists analyze the unique hair profile of every customer and formulate the advanced and effective products (infused with botanical extracts) for every individual’s specific requirements. Bare Anatomy has its R&D lab with state-of-the art facilities where its scientists are aggressively developing new formulations with new and different ingredients to offer better results. Its range of hair care consists of personalized shampoo, conditioner, pre-shampoo mask, hair oil, and hair serum.
Bare anatomy has seen a 4x growth in the team size and 10x growth by successfully hitting over 30k customers organically
“We have seen the business and our (office) family grow multi-fold within a year. We didn’t expect that our community and team would grow so rapidly, but we couldn’t be happier about it. We were recently awarded the ‘Certification of Recognition’ for being featured as one of the Top 100 Startups to watch in 2020,” she concludes.
Rohit Chawla, Founder & CEO
An INSEAD & Carnegie Mellon University alumni, Rohit was earlier the Co-founder & CEO of The Man Company. He has also served in various roles in leading companies for years in New York and London.
Sifat Khurana, Co-Founder
Sifat handles branding and marketing at Bare Anatomy. Prior to founding this company, she was the founding team member and Creative Director at The Man Company. She has previously been part of Ogilvy andLeo Burnett.
Vimal Bhola, Co-Founder
With over 13 years of experience in formulation development, Vimal heads the R&D for the products at Bare Anatomy. He has played key roles at brands like The Man Company, Johnson & Johnson, Unilever and Reckitt Benckiser.