Yajnesh T, CEO/Co-Founder
Muhammad Jaseel S, CPO/Co-Founder Vishal Vijay, CTO/Co-Founder
FareFirst is a platform where both well-known and lesser-known OTAs and airlines to showcase and sell their tickets. It's a one-stop destination for customers to search, compare and book flight tickets intuitively and painlessly. Platforms like FareFirst help showcase new services and new startups
The aim of farefirst is to popularize the concept of travel metasearch engine
Standing out in the Crowd
The aim of FareFirst is to popularize the concept of travel metasearch engine. For this, it has partnered with aggregators specific to India where preference is given to local search results. With its new features like NOMAD, it helps travelers around the globe plan and customizes their trips on-the-go leveraging its state of the art AI-based algorithm. "If you check the Nomad section of our app, you can input any cities of your choice and plan a trip. Our friends have created trips for 10 cities covering entire India costing only 22000 for flights. These kinds of innovation will encourage people to travel more without spending a bomb, all thanks to the power of metasearch engine and intelligent route calculation algorithm," he mentions.
“Platforms like farefirst help showcase new services and new startups with equal merit compared with established brands and this creates a fair business model”
To draw uniqueness, the company has chalked out new ways of marketing its product in innovative ways. Some of its methods have given good results. It is further exploring the digital marketing opportunities with the in-house team. "We are confident that with enough investment we'll be able to crack this," he adds.
In a nutshell, there's nothing stopping FareFirst from reaching greater heights in the coming years. The team will bring in more unique and fresh features. "We are investing in a specialized multi-city search, where the algorithm suggests the optimal route and staying length with price sensitivity based on the non-rigid search parameters entered by the user," he concludes.