Have you ever pondered upon the impact of your dietary preferences on your well-being and the environment? It's high time to contemplate the advantages of adopting a healthier way of living. Recent times have witnessed growing apprehension regarding the deleterious effects on the consumption of animal-based products has been conclusively linked to heart disease, diabetes, & cholesterol and more.

Fortunately, a solution has emerged in the form of Plantaway Foods. The company offers a one stop-shop for delicious plant based foods that are not only convenient and healthier but also environmentally sustainable.

Plantaway Foods is a Mumbai-based food startup, founded in 2022 by a team of food enthusiasts. The firm aims to offer everyone a convenient way to adopt a plant-based lifestyle without compromising on taste, health, or flavor. Plantaway was set up by longtime restaurateur Romil Ratra and Graviss Good Foods, with a mission to be a one-stop shop for everything plant-based.

Plantaway Foods provide a diverse range of plant based products in three categories: Meat Alternatives, Dairy Alternatives, and Plant based Dip and Dressings. Their products include Chick’n Keema, Mutt’n Seekh Kebabs, Grilled Chick’n Burger Patty, Cheddar Cheese, and Spicy Chipotle Mayo, among others, with the same texture and taste as real meat and dairy products. Their Almond & Oat Mylks are a great alternative to dairy milk, perfect for drinks or cooking. Additionally, their meat alternative products are made from high quality pea protein with

equal or higher protein content compared to animal-based products. Plantaway Foods also offer a variety of plant based Dips & Dressings, such as Plain Mayonnaise, Honey Mustard Mayonnaise, and Spicy Chipotle Mayonnaise.

Throughout the R&D process, the brand has focused on all five sensorial experiences taste, sight, smell, touch & sound, to make the transition to plant based food seamless to consumers and cater to conscious consumers, including, but not limited to, those who make a plant-based diet part of their lifestyle, are lactose intolerant or are protein deficient.

Co-Founder Romil Ratra has personally spearheaded the R&D, Vision & Strategy for Plant away over the last 22 months. He has an immense passion for a plant based lifestyle and has invaluable insights into consumer taste preferences and the issues that make adoption slower in the plant-based food space. The brand's simple ethos to be kinder to the planet, animals, and humans is at the core of its values.

The brands simple ethos to be kinder to the planet, animals, & humans is at the core of its values

Speaking on the brand, Romil Ratra says, “Plantaway, with its variety of future forward offerings, aims to inspire you to make those minor but meaningful lifestyle tweaks, without vastly changing the life that you love. Our vision was to make the simple act of eating better an inclusive and whole some experience for all. We created products that everyone whether vegan, vegetarian, or flexitarian can enjoy with no compromise on taste. The entire range is 100 percent cholesterol free and does not contain any trans-fats, artificial flavors, or colors, and has great macro nutrient nutritional values, which means that you can pick up a Plantaway pack anytime and trust that you’re in good hands".

Shivaan Ghai, Director at Graviss Good Foods, says "Eating with joy is essential to eating better, and the company is obsessed with creating enjoyable food experiences for everyone. With this in mind, Graviss Good Foods has launched Plantaway to cater to the plant based demands of consumers. By choosing Plantaway, consumers can trust that they are making a healthier and more sustainable choice".

Plantaway Foods has established a robust presence in Mumbai with a notable network of retailers. Moreover, the company has strategically extended its market reach beyond Mumbai by leveraging prominent online marketplaces such as Amazon and Bigbasket. Looking ahead, Plantaway Foods is committed to enhancing its current product portfolio, which currently comprises 18 SKUs, by introducing more extensive product lines. This approach will enable the company to position itself as a One stop-shop for plant based foods.