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The New Age Business of Music Streaming and AI - A Powerful Combo for Future Investors

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Aghin Johnson, CEO, SocialMob (A Product of Padath Infotainment Pvt Ltd) Aghin Johnson has developed SocialMob, India’s first AI-driven music networking and content delivery platform

Music has a similar effect on brain structures, as can be seen with other forms of euphoric stimuli such as food. This pretty much explains why we absolutely love music and can't seem to have enough of it. And now, our experience of music is going to be even more delightful with AI making its way into the world of music streaming.

Powered by complex algorithms, Artificial Intelligence(AI)has been transforming our world like never before. Algorithms are all around us and they influence our everyday actions such as browsing the internet, watching videos, shopping online, etc. Algorithms are better attuned to music, as it has the cognitive factor of BPM (Beats per Minute). BPM essentially defines the type of music we like and this information can be processed by AI to provide unique results and suggestions that were not possible earlier. The information can also be used to help us connect with people and communities, access curated content, and find relevant videos.

With AI, users can now get instant and the most relevant music suggestions. AI has
the ability to understand the music preferences of users based on their favorite songs and music genres,and by tracking BPM and other related parameters. Utilizing this info,the AI provides the most appropriate musicsuggestions. This makes a huge difference to users,as they get innumerable options to choose from and don't have to search through thousands of music files.

Finding music and content suggestions based on the frequency of the BPM linked to a user is a major disruption. The Combination of AI with the business of Music Streaming presents a significant opportunity for future investors. AI is also helping emerging artists to showcase their talent to music lovers across the globe. The old structures of the music streaming industry are likely to fall in the future, as AI makes it possible to give back power in the hands of users and artists. A lot more can be done with the powerful combo of AI and music streaming business, which is exactly where investors can pitch in to transform the entire ecosystem.

"AI powered music streaming heralds a new era in the music industry and it has significant potential to be unlocked"

Thankfully, AI has emerged as the perfect solution to transform the business of music streaming. Already creating a major disruption in the music streaming industry, AI-powered apps have been instrumental in providing unlimited music options to users. The app’s Algorithm has the ability to understand the music preferences of users based on their favorite songs and music genres, and by tracking BPM and other related parameters. Utilizing this info,the AI provides the most appropriate music suggestions. This makes a huge difference to users,as they get innumerable options to choose from and don’t have to search through thousands of music files.

AI powered music streaming heralds a new era in the music industry and it has significant po¬tential to be unlocked. The AI and related systems need to evolve at a fast pace,which will require plenty of research, tests and tweaks. Investors who can visualize the potential of AI powered music streaming business can make significant gains in the future. Investors will also be contributing to building a vibrant music-streaming ecosystem, where users will have plentiful choices and musical talent will be adequately rewarded.