• The Centre of Creating Customer Loyalty & Retention
  • Cover Story

    The Centre of Creating Customer Loyalty & Retention

    In the age of globalization with advancements in information technology and increased connectivity, the realm of marketing has undergone a sea of change. Traditional marketing involved brick and mortar retail outlets, malls and multiplexes. This has now been replaced by e-Commerce - a new frontier for marketing. Increased spending on advertising, celebrity endorsements, customer-friendly websites, the plethora of products and services available online and easy access to these through social media have re-invented marketing completely. Several startups have ventured into this space to solve problems for their users, as they believe connecting with right users is about personalized marketing at scale. The growth of such start-ups in Delhi has been quite interesting. Being the...

Content

Getting to the Next Level

Craig Pinegar, Director Enterprise Application Architecture, Ultradent Products

Listen and Communicate Effectively

Paul Villani, Director of Network Technology, Hartford Healthcare

What should be businesses’ Strategies for selecting & implementing new technology?

Amit Srivastava, Director - Global Head of Practices & Technologies IMS, KPIT

Sales: A New Choice among the Workforce Community

Arun Narayan, Chief Business Officer, BHIVE Workspace

A Guide To Funding

Jay Krishnan, CEO, T-Hub

5 Things You Should Know Before Working in A Startup

Nidhi Batra, Co-Founder & Director, Nirvana Excursions

The Marketing Mindset: Key To Win

Cyriac Joseph MRICS, Senior Vice President – Marketing, Vaishnavi Group

A New Concept in the Startup Ecosystem

Amit Srivastava, Director - Global Head of Practices & Technologies IMS, KPIT