• Emerging Cosmetics Startups: Charting a New Course &  Options for the Healthy Beauty
  • Emerging Cosmetics Startups: Charting a New Course & Options for the Healthy Beauty

    Who doesn’t want to carry themselves with elegance in this so-called urban society with its sophisticated people! It seems that everyone desires to enhance their appearance in order to receive admiration from the people around them. In this era of digitalization, where being popular is prioritized over inner tranquility, technological advancements have fostered an advanced society.

    The origins of beauty and cosmetic products can be traced back as far as 4000 B.C., when the Egyptians utilized kohl for creating striking eye shapes. Initially, skincare was limited to washing one's face with mild soap or water. However, following the 19th century boom of the beauty industry, people began pursuing it as a profession choice. Over time the makeup industry has undergone colorful and...

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