Banana Club Raises Rs 12.25 Crore to Boost Menswear Expansion
- Secures Rs 12.25 Crore Funding at Rs 245 Crore Valuation
- Plans flagship store launch in HSR Layout, Bengaluru
- Expanding its D2C and omnichannel retail footprint
Premium men’s fashion brand Banana Club has raised Rs 12.25 crore at a valuation of Rs 245 crore, strengthening its plans for expansion and retail growth. The company will use the fresh capital to open its flagship store in HSR Layout, Bengaluru, and scale operations across India.
Founded in 2011 by Neel Bafna, Banana Club is known for its high-street western wear that blends global runway trends with contemporary Indian style. The brand follows a direct-to-consumer (D2C) model, selling through its own stores and online platforms.
The Bengaluru-based label prides itself on in-house manufacturing, managing every process, from fabric sourcing to final stitching, to maintain consistent quality. This approach enables the brand to offer stylish and high-quality menswear at accessible prices.
Banana Club’s upcoming flagship store, spread across 10,000 sq. ft. and four floors, will showcase over 8,000 styles and mark its 16th retail outlet nationwide. The store is designed to deliver a premium shopping experience, combining digital innovation with personalized service.
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With its omnichannel strategy, the brand aims to strengthen its presence both online and offline, making premium fashion more accessible across India. Banana Club’s focus on trend forecasting, in-house design, and affordable luxury continues to position it as a fast-growing player in India’s men’s apparel market.
