Redapto Raises $500,000 to Expand AI Customer Engagement
- Redapto raises $500,000 in a pre-seed round led by Y Combinator.
- Funds will enhance AI-driven customer engagement and personalization.
- Startup targets marketplaces and SaaS firms for scalable lifecycle management.
Redapto, an AI platform focused on autonomous customer interactions, has raised $500,000 in a pre-seed funding round led by Y Combinator. The startup plans to use the funds to enhance AI accuracy, improve data pipelines, and expand capabilities across the full customer lifecycle.
Founded this year by Anirudh Pupneja, Redapto builds AI systems that identify churn risks, expansion opportunities, and key moments to engage high-value customers. The platform enables businesses to deliver personalized engagement across onboarding, activation, retention, expansion, and renewal stages, integrating seamlessly with CRM systems, lifecycle marketing platforms, and support workflows.
The company focuses on capturing granular signals across systems to allow AI to collaborate more effectively with account teams. Early adoption is planned among marketplaces and product-led SaaS companies, where high customer volumes make manual engagement difficult to scale. Redapto sits in a rapidly growing market, with account management software estimated at $14-16 billion in the U.S. and $3-4 billion in India.
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Y Combinator has previously backed some of India’s most successful tech companies, including Meesho, Groww, Zepto, Razorpay, and Khatabook. With this support, Redapto aims to accelerate adoption of AI-driven engagement solutions and help businesses achieve more personalized, data-driven interactions with their customers.
