The type of work culture an organization nurtures has an integral role to play in a business’s success. In fact, it has its effect on nearly every aspect of the company. And that is why almost every entrepreneur wants his/her workplace to come out as the best place to work. Unlike large corporations where an employee is just another cog in the wheel, each employee in a startup is at the forefront of the business with every act of his/her making a difference to the company’s fortunes. Startup culture has received a lot of attention lately people are looking for ways to improve the overall experience at work and some are even champions of seamlessly

integrating work into their life. Seasoned entrepreneurs who believe there is room for culture from the beginning experience less culture related stress as they grow.

In this month’s edition, we have featured a list of innovative start-ups that are doing really well in Coimbatore. In recent years, Coimbatore has become one of the most attractive markets and incubators for startups. The second-largest industrial city in Tamil Nadu after Chennai, Coimbatore has grown into an economic powerhouse from engineering, to textiles to jewellery to education to hospitality to IT services on the strength of its entrepreneurial spirit. To strengthen the startup ecosystem in Coimbatore, the Tamil Nadu government through its policy has nurtured innovation, investment in R&D, infrastructure, knowledge creation, technological development and skilled manpower.

It is this buzz, and the ecosystem of entrepreneurship that the city provides, that has drawn business oriented people from far. The city is swiftly moving into fast track development. In India, the focus has already shifted towards tier II cities owning to the huge demand in these cities and many investments are pouring to them because of the good business propositions they offer. Coimbatore is already witnessing increased real estate demand. We are hoping for a bright future that awaits these startups.
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