Team Startupcity

• Seekho raises $28M funding led by Bessemer Venture Partners
• Goodwater Capital, Lightspeed & Elevation Capital also join the round
• Funds to fuel AI-driven personalised learning, new languages & global expansion

Short form learning startup Seekho has raised $28 million in funding led by Silicon Valley venture capital firm Bessemer Venture Partners. Consumer tech oriented Goodwater Capital and existing investors Lightspeed Venture Partners and Elevation Capital also participated in the round.

The funds raised will be utilized to develop new content formats and utilize AI-based solutions to improve user experiences. "We wish to develop new learning paths in a more hybrid and interactive mode, using AI to provide personalised learning experience across all categories", founder Rohit Choudhary said.

Founded in 2020 by Choudhary, Keertay Agarwal, and Yash Banwani, the Bengaluru startup provides short, edited learning material in local languages. Provided through videos ranging from three to five minutes, the material has been created to supply learning for career and self-improvement purposes and focuses on topics like using digital services, establishing a presence on Instagram or YouTube, enhancing business processes, language proficiency, and self-improvement.

"We will be rolling out Kannada and Bangla shortly, and simultaneously also expanding to English-speaking users", Choudhary stated. The subscription service currently hosts content in mainly Hindi and added Telugu and Tamil around a quarter ago.

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They are produced by professionals with hands-on experience in the subject matter that they are providing information on. The majority of users are either working in private-sector occupations or operating their own businesses, he added.

"I believe there is still 10x potential within India alone. I am coming at it from the point of view that this is a very aspirational nation, where individuals want to better their lives. They realize that they need to do something new, and that is the big insight we have been working on", Choudhary added.

The firm, which currently has operations in India, is looking at international expansion next fiscal year. Seekho has 25 million monthly active users and is achieving 60% quarter-over-quarter revenue and paid subscription growth, says Choudhary.

It previously raised $8 million in December 2024.In his comments on the investment, Anant Vidur Puri, a partner at Bessemer Venture Partners, said "The combination of more than 800 million smartphone users in India, and each of them using seven to eight hours a day, and frictionless online payments means that nearly all walks of life have migrated to digital platforms from grocery shopping to financial transactions and now, with Seekho, learning as well".